Why Most Bloggers Never See Their Blogs As a Business
Why Most Bloggers Never See Their Blogs As a Business
Two of the bloggers Martins and Smith were walking along the street and the following exchange resulted: Martins: Smith, how do you consider blogging? Smith Smith: I'm of the opinion that blogging is a big business Martins Blogging: A major business? How? Smith The reason is because it is run like any other business Martins Are you sure that there are other kinds of businesses that are distinct from blogging? Smith What do you use the word "mean? Relevant Targeted Keywords are:  cheap rattan garden furnitureCar Refinance ammo store USA buy real exotic carts online Financial Planning Guildford Glo Extracts paystub generator https://buyweedonlineinnorway.com/ Martins: Other companies are operated by real businessmen whereas blogging is managed by bloggers. Smith: Oh! I can see! What is it that makes a business? Martins: Businesses require investment and also generate profit. Smith: Really? Martins: Yes! Smith Shouldn't you invest time, money, and even your brain into blogging? Martins: Yes, we do Smith: Don't blogs generate revenues through AdSense, advertisement affiliate sales, sponsored posts and flipping links and membership, for example? Martins: They do Smith: So how are blogging blogs distinct from companies? Martins: Hmmmmmmm! I never considered these questions before. I thought only those businesses that carry a tag have the right to be referred to as a business. Smith: Anything that involves investing of any kind that later yields profits, is considered to be a business Martins: Oh, I see! Thank you for your clarification. I'm going to start using my blog as a business from now henceforth. Are you still in doubt? Do you still wonder whether your blog can be considered a business? Did you start your blog for fun in the past moment? Did you start your blog because you wanted to expose your thoughts to the world? Many of us started our blogs because of one reason or other - share thoughts, update their personal album to promote business brands and sell products, resolve people's issues, offer tutorials etc. In the end, everyone had a dream to begin with, and each person's dream might differ from the other's. However, some of these dreams are altered as time passes. The new ideas come to mind and are then incorporated into dream. People who began with the purpose of sharing their thoughts, updating their albums as well as providing tutorials or solutions to problems begin to see why they should consider adding a little way of making money so that they can continue running their blogs and cover other needs. What are the factors that make blogging a profitable business? The following traits make blogging a business; and if your blog has one or more of these, then you should think about it for the purpose it was intended for - business Generates Income: Businesses generally generate revenue that their business owners. The income could be earned from selling products through your website (profits) and also from membership fees, advertisements, consultancy, etc. Therefore, if your blog earns cash from one of these avenues, your blog is a business. Investments: Business involves financial investment to make profits or to earn interest. Wikipedia defines investment this way it is the act of putting funds into an investment in the hope of dividends, capital appreciation and/or interest income That's right, your blog is an investment because you are paying for web hosting, website design and development, templates, plug-ins and special scripts, webmaster service and more, with the intent to make some profit either immediately or in the future. Apart from investing money, you are also making a decision to invest your time in an extremely serious note. Hope you agree with me on this? Employment generation through blogs is a double aspect. The blog owner is gainfully employed, and then he employs people to write or maintain the blog to keep things going well on the site. To be able find work, you're either a government official or a businessperson. The retirement plan of a sound business helps to secure the future of its owner. The best businesses are assets for the owners to lean on during their pension years. Blogging is also a way to secure your retirement if it is well handled and is given the proper attention it requires. Similarities between blogging and other business When it comes to business there are several distinct kinds of businesses which immediately spring to mind. These include the following: 1. Sole proprietorship The type of business run and controlled by one individual. The decision-making process is carried out by one person and the loss of the business owner could result in the demise of the business. Most blogs are similar to the sole proprietorship model of business in that the blogger is able to run his blog alone. He decides on his own, expands slowly and he's the master of none. 2. Partnership: Business that involves two or more individuals coming together to do business. While conventional businesses can operate on a partnership level and blogging is a possibility, it can also be considered a partnership investment. One good example of a collaborative blogs is LeapZone Strategies where Isabelle Mercier Turcotte and Margarita Romano have been working together since 1996. Of course , they both invest their moneys and also share gains and losses. There are other forms of business, however we're comfortable with just these two. They have at least been a help in establishing our similarities. After we've observed the different kinds of business, that brings our to the following stage. What is the reason why blogging companies fail? Before now, some of us didn't see blogging as a way to make money. But now that we know it's good to understand why a lot of blogs fail. Are you aware that some blogs fail? Well, they do, really! The nagging question that needs urgent attention is: what causes businesses to fail? 1. Inability to invest Failure to invest: One of the issues I discussed in my earlier post about businesses is that they require investment (both time, finance, intellectuality, etc). However, many bloggers who are hoping to make money with their blogs aren't investing real money to raise the quality of their blogs in order to be able to market them. Relying on freebies to manage your blog in all aspects could make your blog a source to squatter materials. 2. Lack of focus: Failing to keep a focus on one's goal or niche is one of the primary reasons why a lot of bloggers do not succeed in their business. This has happened to me before. When I started my blog in 2009, it was pulling in traffic and growing each day. Then I lost my focus and began to pursue other ambitions. The blog eventually paid the price for my loss of concentration. 3. Do not be driven by ambition: If your goals are not sufficiently ambitious as a blogger, it's difficult to be successful in your blog business. "There's no luck in business. There's only drive, determination, and more drive." -Sophie Kinsella, Shopaholic Takes Manhattan "To become successful, one must put themselves in the paths of giants!" - Lillian Cauldwell At the point that bloggers reach a particular height they believe they have achieved their goal and there is no reason to further improve or expand. The zeal to add more flavors, innovations and new features are not available any more. 4. Not taking care of your customers: Customers are the most valuable asset for every business and need to be treated with care and respect. Many business owners are unaware that their livelihood is secured by the trust of their customers. They simply treat their customers with contempt. "It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages." Henry Ford "If you do build a great experience, customers tell each other about that. Word of mouth is very powerful." Jeff Bezos, CEO Amazon.com "Quality in a service or product is not what you put into it. It is what the client or customer gets out of it." Peter Drucker My advice The world we live in is a time where there is intense competition, and only those who are willing to go the extra mile to achieve things that others aren't willing to do actually make it. As a blogger or businessman, to succeed in your area you should include the following in your portfolio: Make investments in your business: Stop depending on freebies to run your business. The fact there are freebies yet there are paid versions of the identical product can convince you that freebies and paid products are not the same. While you'd need certain freebies, it is essential be prepared to invest a lot more to add some cutting edge for your company. Keep your eyes on the prize: If you chase two rats at the time, you're likely to come up with no. If you've got a goal, make sure to pursue your goal until it reaches a reasonable conclusion. Don't get unnecessarily distracted along the path. The distraction and the lack of focus are the biggest killers of dreams, consequently, must be avoided at all costs. Get motivated by your ambitions Do not just enter any industry because you know others are there. You need to have ambition and the drive to be successful in the field you choose. If the ambition is strong enough, the necessary energy will be released to accomplish your dream. Treat your customers like gold: Yes, you heard me well! Your customers don't deserve anything less. They pay for the expenses, and if they end your patronage, you're not anywhere. One satisfied customer is able to bring 20 additional customers, while the one who is unhappy will take away 100 more. Do you agree with me? Conclusion Blogging is a profession and should be treated as like a business. Be careful not to treat it with humor as your future will depends on it. If you want your blogging company to be successful, you must be willing to invest time, money and energy into it. Freebies alone can never give you the best in your business. Be aware that you do not pay the bills, but your customers do. So never treat your customers shabbily as they are the reason you are still operating. So, I'd love to talk to you. Contribute or ask your comments or a query. Did this article assist you in any way? Then remember to send it out to your contacts.

Leave a Reply

Your email address will not be published.